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At CustomerCount, we value our client feedback so much that we use it to guide our innovations and enhancements including text analytics and gamification.

Top performing companies understand the important role customer feedback. And yet, so many others choose to ignore it, believing that returning customers must be happy customers.

If you want meaningful and actionable survey data, then creating good survey questions is a craft you need to master. After all, a survey is only as good as the questions you ask.

Enterprise feedback management is core to helping supporting organizations focus upon and achieve their strategic goals and priorities.

By John Heffernan, EVC Marketing and CustomerCount WRAP Partner What is customer feedback? At its simplest level, customer feedback is authenticated and continuous measurement and reporting of [...]

Making assumptions based on stereotypes will almost always lead to miscommunication and poor relationships and is a road map to business disaster.

Customer surveys are still some of the best ways to get customer feedback but make sure you avoid these 7costly pitfalls which can lead to unreliable data that distort your results.

Is there a difference between reputation marketing and reputation management? Absolutely. We'll tell you more here.

Encouraging customer feedback is like being faced with the question (or one like it): “Does my butt look big in this?” The questioner wants to know the truth, but they’re dreading the reply.

By Robert A. Kobek, RRP Why We Shouldn’t Talk To Ourselves: Text Messaging is rising and rising and rising I read a press release the other day on LinkedIn and a national trade publication that [...]