Our History

Our history begins with Mobius Vendor Partners (MVP) who designed, built and continues to manage today the CustomerCount online feedback system. Founded in 1999, MVP is a business process design, management and performance improvement company with personnel committed to excellence in assessment and deployment.

In 2009, MVP initially developed CustomerCount for one of its clients – a leading international leisure travel industry company. The online survey solution captured feedback from this company’s more than three million customers around the globe. Today, this company continues to utilize CustomerCount as its online feedback solution.

MVP dedicates significant time and resources to the further enhancement of the CustomerCount product – ensuring its success as a premier online feedback survey solution. In 2019, we celebrated our 20th anniversary with the launch of SMS surveying, gamification, and text analytics. We have also extended the WRAP partnership and connected with the IUPUI/Purdue School of Science.

More information about MVP is available at www.mobiusvp.com.



Prior to forming Mobius Vendor Partners in October of 1999, Mr. Kobek spent more than 20 years in the direct marketing industry and government. He successfully launched and then sold or completed mergers of two companies with core competencies in the tele-services industry.

Specializing in the design, implementation and marketing of products and services, Bob has designed more than 150 outbound telemarketing, inbound customer service and order processing operations and interactive information systems. His experience ranges with clients located across North America and throughout Europe.

While serving as the Director of Indiana Liaison for United States Senator Vance Hartke, Mr. Kobek specialized in the monitoring of consumer protection and telecommunications legislation. Bob continued his focus upon consumer protection and other sales and marketing industry issues while serving as the Director of Special Projects for Indiana General Assembly Speaker of the House, Phillip Bainbridge.

Mr. Kobek attended Holy Cross College at Notre Dame and Indiana University, concentrating in Business and Political Science.


Managing Partner

Mobius Vendor Partners was fortunate to have Mr. Morris join them as Managing Partner over five years ago. Bill has held a number of executive level positions across a broad range of industries, with an emphasis on Finance, Information Systems and Strategic and Business Planning.

As Executive Publisher of the Saturday Evening Post Company and its 18 publications, Mr. Morris maintained responsibility for all production, finance, sales and circulation planning and execution. During his 10 years with Resort Condominiums International (RCI) as its Vice President of Finance, Planning and Development, RCI’s revenues grew twenty-fold to more than $350 million.

Throughout his career, Bill has also had direct responsibility for turn-around situations, several start-ups, capital funding, acquisitions and large-scale planning and development assignments.

Mr. Morris graduated from Indiana University with a concentration in Finance.


Executive Vice President Client Services and Operations

Ms. Kobek has built a career on developing and managing business processes for both for-profit and not-for-profit organizations. She has been responsible for managing and motivating large staffs, satisfying large numbers of customers, developing and meeting strategic, sales and operational goals and designing and/or implementing key departmental, divisional and enterprise wide processes.

As the Vice President of Resort Services for Resort Condominiums International (RCI), she established strategic business plans and designed business processes to meet the diverse needs of more than 1200 resort clients based in the United States and Caribbean. Also at RCI, Lisa served as the Project Sponsor for an enterprise-wide business process reengineering effort. During this time, she led project teams through process design and improvement efforts that addressed company processes, training procedures and information systems – impacting more than 30 company facilities across six continents.

Ms. Kobek holds a B.S. in Business Administration from Butler University.


Partner & EVP Global Business Development

Tom is dedicated to serve in the areas of Business Development and Revenue Generation with special attention to detail and follow up that is appreciated by new and existing customers. Focused on providing value in effective B2B networking, enhanced feedback solutions and customer service plus the pursuit of excellence in customer engagement.