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On Thursday, August 13, Resort Trades magazine is hosting the third interactive town hall with Lisa Kobek and Sean Coogan. The focus of this event is to assist resort operators to maintain [...]

Throughout the vacation process, there are consumer touch points that can improve customer engagement and make a huge different in customer satisfaction.

Proper customer care will produce referrals, increase traffic and cause money to flow. It minimizes complaints and creates efficiencies. So why the resistance amongst business managers today?

We consider the three reasons why customer satisfaction surveys fail and provide advice and information on how to fix them.

Utilizing SMS texting for survey delivery is an easy and quick way to obtain feedback information so it should be part of your customer feedback strategy.

Top performing companies understand the important role customer feedback. And yet, so many others choose to ignore it, believing that returning customers must be happy customers.